About

Our vision is to make science so engaging that it’s shared over coffee, dinner, or a picnic. We turn discoveries into stories that inspire ideas, spark connections, and drive innovation in everyday life.

Dr. Saša Aden

Dr. Saša Aden is the founder of The Power of SciComm, where she helps scientists transform their research into clear, engaging, and impactful stories.

Saša earned her master’s degree in Biotechnology and her doctorate in Biomedicine at the University of Ljubljana, with part of her master’s studies completed at the Technical University of Munich. Her research, conducted at the Department of Molecular Biology and Nanobiotechnology at the Institute of Chemistry, has been published in leading scientific journals and presented at international conferences.

Beyond the lab, Saša has always been deeply committed to science communication and community building. As president of the Biotechnology Student Society, she led projects ranging from roundtable discussions and symposia to publications and student initiatives, developing leadership and communication skills that continue to shape her work today. During her doctoral studies, she began sharing her research with the wider public, sparking her passion for making science accessible and inspiring.

Today, Saša combines her scientific expertise with creativity to empower others. She advocates for non-toxic living, shares knowledge across social media platforms (Instagram, TikTok: @sasaaden), hosts podcasts, and teaches scientists how to make their research both visual and visible. Through tailored workshops, lectures, and training, she equips researchers to harness traditional and new media to amplify the reach and impact of their science.

Testimonials

Zelo priporočam sodelovanje s Sašo. Saša je opravila doktorat na našem odseku, Odsek za molekularno biologijo in nanobiotehnologijo, na Kemijskem inštitutu. Vedno so jo poleg znanstvenih vsebin zanimali tudi različni načini sporočanja svojih rezultatov strokovni javnosti, kar pa je še posebej pomembno, pa tudi laični javnosti. S svojimi dovršenimi predstavitvami na strokovnih konferencah je vedno vzbudila pozornost. Rada se loteva inovativnih načinov prikaza znanstvenih izsledkov in nagovara publiko s še nepreizkušenimi načini komuniciranja. Veseli me, da si je za novo profesionalno pot izbrala komuniciranje v znanosti in verjamem, da bo tudi tu zelo uspešna.

prof. dr. Gregor Andeluh, direktor Kemijskega inštituta

Sašo Aden poznam iz časa ko sem bila vodja študijskega programa Biotehnologija na Biotehnični fakulteti Univerze v Ljubljani. Bila je ena izmed najbolj angažiranih študentov v letniku saj je v okviru Biotehnološkega društvo študentov organizirala strokovne ekskurzije za študente  in okrogle mize o tematikah biotehnologije na splošno, posebej pa je bila aktivna pri popularizaciji problematike gensko spremenjenih organizmov z izdajo posebne zloženke in predstavitvami širši javnosti. Kljub intenzivni obštudijski dejavnosti je bila odlična študentka, ki je svojo karierno pot nadaljevala do doktorata in uspešne raziskovalke, sedaj pa se je podala v poslovne vode z ustanovitvijo podjetja za komunikacije v znanosti. Kot nekdanja profesorica sem zelo ponosna na študentx, ki so pogumni in se podajo v poslovne tokove. Verjamem, da bo Saši uspelo, glede na njene izjemne komunikacijske in organizacijske sposobnosti ob zelo dobremu razumevanju tako bazične kot aplikativne znanosti.

Dr. Branka Javornik, zaslužna profesorica UL

I had the privilege of working as a guest scientist alongside Saša at the National Institute of Chemistry in Ljubljana. Saša possesses an extraordinary talent for organizing and planning experiments. She is highly motivated to solve methodological problems and demonstrates a remarkable ability to respond and adapt to unforeseen issues without losing her positive attitude. Furthermore, she quickly grasped the theoretical background of my project, enabling her to plan and execute experiments efficiently within a short timeframe. Saša’s ability to explain complex concepts in a simple and clear manner is truly exceptional. During my time in her lab, she patiently and amiably taught me new laboratory methods, which I comprehended immediately thanks to her outstanding skill in simplifying complicated subjects. I wholeheartedly recommend Saša based on my experience working with her.

Dr. Luigi La Pietra, researcher, Justus-Liebig-Universität Gießen

Sašo sem spoznala s pričetkom dela na Kemijskem inštitutu, ko je bila že prekaljena znanstvenica. Kadarkoli sem jo pocukala za rokav, je z mano z veseljem delila vsa znanja, predvsem pa veliko več vredne praktične izkušnje, ki so tudi mene uspešno uvedle v raziskovalne vode. Zaradi njene topline, odprtosti in nalezljive dobre volje, sva kmalu postali mnogo več kot le sodelavki. V stresnih trenutkih mojega doktorskega dela, me pomiri in mi vlije zaupanje, da bo vse v redu. Je pozorna poslušateljica in živahna sogovornica, pri kateri tem kar ne zmanjka, pa naj si bodo to znanstvena vprašanja, ali pa le nasveti iz vsakodnevnega življenja. Saša je neumorna raziskovalka na vseh področjih, ki ve, da nas je strah le tistega, česar ne razumemo. V znanju je moč in Saša je živo znanje na dveh nogah. Z veseljem priporočam, da se obrnete nanjo in se prepričate!

Tina Snoj, raziskovalka, Kemijski inštitut

Saša ima izjemen dar, da tudi najbolj kompleksne zadeve poda na navdušujoče razumljiv način. Ničkolikokrat sem jo pocukala za rokav ob pripravi preštevilnih prezentacij, znanstvenem delu v laboratoriju in računalniških tehnikalijah. Njena rama je bila trdna opora tudi v težjih življenjskih preizkušnjah. Ljubiteljica lepega, izjemno modra in sofisticirana raziskovalka tisočih talentov, ki ji v življenju nikoli ni dolgčas. Zelo priporočam!

dr. Katja Pirc, Medical Research Specialist, Fotona d.o.o.

Dr. Saša Aden excels as a researcher, possessing extensive knowledge in natural science and various research domains. Her innovative approach and skill in clarifying complex ideas have notably propelled progress in her specialty. Within our team, she has been instrumental in cultivating cooperation, motivating her peers with her expertise and passion, and substantially improving our collective outcomes.

Luka Mali, CTO, Senzemo

The important thing is not to stop questioning. Curiosity has its own reason for existing.

Albert Einstein

Therefore, stay curious, don’t settle for definitive answers, and remain in the realm of questioning.